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Video

What Is User-Generated Content?

User-generated content (UGC) is original content featuring your brand. However, instead of being created directly by you or someone you're affiliated with, it's created by your customers or fans and shared by them through social media. Tune in to this video to learn more about UGC and its advantages.

Video

What Is User-Generated Content?

According to recent surveys, 78% of consumers trust peer-recommended content and 25% of search results for the world’s biggest brands are links to user-generated content.

What other benefits does user-generated content provide? Keep watching to learn more 🔽

0:00 Introduction
0:37 What Is User-Generated Content?
1:30 Why Is UGC So Important?
1:38 #1 It helps you Enhance Brand Authenticity
2:24 #2 It Builds Community Loyalty and Engagement
2:56 #3 It Increases Campaign Reach and Impact
3:47 #4 It Helps You Boost Credibility and Consumer Trust
4:16 #5 User-Generated Content Is Cost-Effective

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