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4 Things to Consider When You Hire an Influencer

The more checks you do before reaching out to an influencer, the easier it will be to build a long-term partnership and ensure the success of your ongoing influencer marketing campaigns. Here's what to consider before hiring an influencer for your next campaign.

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4 Things to Consider When You Hire an Influencer

Finding the right influencer will help you target the right audience, increase brand awareness, and drive higher levels of engagement, traffic, and conversions.

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0:00 Introduction
1:20 1. Verify Content Quality & Influencer Voice
2:13 2. Review their Audience Interests & Demographics
2:57 3. Evaluate Influencer Authenticity
4:38 4. Understand an Influencer’s Reach & Engagement

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