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Types of Influencers & How to Pick the Best for Your Brand and Product

With so many types of influencers out there, it can be difficult to know what you should be looking for and which type would be best for your brand. In this video, we'll look at different types of influencers and what you should consider for each one

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Types of Influencers & How to Pick the Best for Your Brand and Product

Should you pick an influencer by the size of their following or by their area of interest or expertise? What about celebrities, rising stars, and Key Opinion Leaders? Are they a must or will you get more bang for your buck with someone with a smaller, more modest following?

We'll take a look at these questions and more below 🔽

0:00 Introduction
1:04 Nano-Influencers
2:26 Micro-Influencers
3:22 Macro-Influencers
4:20 Mega-Influencers
5:13 Influencers by Niche and Content Type

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