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How to Measure Influencer Marketing ROI

Measuring influencer marketing Return on Investment (ROI) is an important way to gage the performance of your campaigns and find out what works (and what doesn't)

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Video

How to Measure Influencer Marketing ROI

This video will cover some important aspects to consider when measuring the ROI of your influencer marketing campaigns  🔽

  • 0:00 Introduction
  • 0:43 1. Set Goals for Your Campaign
  • 2:26 2. Choose Specific KPIs
  • 2:56 3. Design a Strategy
  • 3:43 4. Evaluate the Expenses and Costs
  • 4:18 5. Calculate the Return on Investment 

 

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