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What Is a Brand Ambassador?

A brand ambassador promotes your brand on a long-term basis. They represent your brand's values and showcase who you are through a number of consumer touchpoints. Learn about the benefits of brand ambassadors in this video.

Video

What Is a Brand Ambassador?

Although the above definition may sound similar to what an influencer does, a brand ambassador actually performs a slightly different role. Learn all about this type of collaboration and how it differs from influencer marketing in this video 🔽

0:00 Introduction
1:02 Brand Ambassador Definition
1:22 The Difference Between Influencers and Brand Ambassadors
2:23 How the Right Fit Can Benefit Your Brand
3:29 Brand Ambassador Profiles
6:20 Brand Ambassadorship Examples
7:45 How to Hire Brand Ambassadors

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