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How to Measure Social Media ROI

Measuring social media Return on Investment (ROI) is crucial for knowing if your marketing actions are giving you the value and impact you need

Video

How to Measure Social Media ROI

In this video, we'll break down the concept of social media ROI and how business can use it to measure the impact of their social media marketing efforts 🔽

0:00 Introduction
0:43 What Is Social Media ROI
2:18 How to Measure Social Media ROI
2:46 #1 Social Media Engagement
3:28 #2 Earned Media Value (EMV)
4:05 #3 Identify Top-Performing Posts
4:16 #4 Measure Audience Quality

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