Start Your Trial

Video

Influencer Marketing B2B: Dos and Don'ts

By using the influence of industry experts and thought leaders, B2B influencer marketing helps build brand awareness, creates trust with potential customers, and drives business growth. In this video, we'll share some Dos and Don'ts to help you get the most of your B2B campaigns.

Subscribe to our YouTube channel

Video

Influencer Marketing B2B: Dos and Don'ts

Unlike Business-to-Consumer Influencer Marketing (B2C), B2B campaigns must lead potential buyers through a long decision process, often involving various managers and executives.

Here are some tips on what to do (and avoid!) in your next B2B campaign 🔽

0:00 Introduction
0:34 What is B2B Influencer Marketing?
1:42 Influencer Marketing B2B Dos
2:49 Influencer Marketing B2Bs Don'ts

Browse other videos, blog posts, eBooks, and more

Influencer Outreach Guide: How to Connect, Negotiate and Set Clear Campaign Goals

How to Find and Locate the Right Influencers for Your Brand

Influencer Marketing Strategy: 5 Steps to Start Yours

5 Influencer Marketing Tools You Need to Improve Your Campaigns

How to Find Influencers: How Experts Do It and the Step By Step Process

Types of influencers and how to pick the best for your brand and product

TikTok influencer marketing: How influencers can help you with your branding and why you should start building a strategy

Influencer database: How to find influencers and start building yours