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Influencer Marketing B2B: Dos and Don'ts

By using the influence of industry experts and thought leaders, B2B influencer marketing helps build brand awareness, creates trust with potential customers, and drives business growth. In this video, we'll share some Dos and Don'ts to help you get the most of your B2B campaigns.

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Video

Influencer Marketing B2B: Dos and Don'ts

Unlike Business-to-Consumer Influencer Marketing (B2C), B2B campaigns must lead potential buyers through a long decision process, often involving various managers and executives.

Here are some tips on what to do (and avoid!) in your next B2B campaign 🔽

  • 0:00 Introduction
  • 0:34 What is B2B Influencer Marketing?
  • 1:42 Influencer Marketing B2B Dos
  • 2:49 Influencer Marketing B2Bs Don'ts

 

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