Video

Stop Making These Mistakes in Your Influencer Marketing Campaigns

Influencer marketing is an important part of most marketing strategies. However, many brands make mistakes that prevent their influencer marketing campaigns from reaching their true potential. Let's explore these mistakes and how to fix them in this video

Subscribe to our YouTube channel

Video

Stop Making These Mistakes in Your Influencer Marketing Campaigns

So, what are the common mistakes you should avoid when preparing and managing an influencer marketing campaign? Let’s go ahead and review them! 🔽

0:00 Introduction
0:35 Mistake #1 Not Having a Defined Goal
1:39 Mistake #2 Not Analyzing the Chosen Influencer
2:21 Mistake #3 Valuing the Size of the Community More Than the Type of Follower
2:55 Mistake #4 Not Correctly Transmitting the Collaboration Requirements
3:24 Mistake #5 Not Interpreting the Metrics Well