Import Influencers from Discovery

Add creators directly from your influencer search into your outreach pipeline.

Send Personalized Messages at Scale

Create customized outreach emails that still feel personal and relevant to each creator.

Automate Follow-Ups with Email Sequences

Keep conversations moving with smart sequences that automatically follow up when influencers don’t respond.

Track Conversations and Responses

Organize replies, track outreach performance, and maintain a clear view of every creator relationship.

What is an influencer outreach tool?

An influencer outreach tool helps brands and agencies manage the entire communication process with creators. Rather than sending emails manually and tracking conversations in spreadsheets, Influencity centralizes outreach within the platform, allowing you to discover creators, store contact information, launch personalized email campaigns, automate follow-ups, track responses, and move creators into active campaigns. 

How does Influencity's outreach feature help brands scale creator partnerships?

Influencity is designed to make outreach more efficient without sacrificing personalization. You can connect your own professional email account, create dynamic email templates using personalization variables, send individual or bulk outreach campaigns, and build automated email sequences that continue following up until a creator replies. Once a response is received, the sequence automatically stops, helping your team maintain a professional experience while significantly reducing manual work.

Because outreach is fully integrated within the platform, creators can move directly from discovery to negotiation, onboarding, and campaign execution without leaving the platform.

What should I look for in an influencer outreach platform?

The best outreach platforms go beyond simply sending emails. Look for a solution that combines creator discovery, contact management, automated email sequences, campaign workflows, relationship history, analytics, and reporting in one place.

It's also important to evaluate personalization capabilities, CRM functionality, team collaboration features, ease of use, integrations, and scalability.

Influencity brings all of these capabilities together in a single platform, eliminating the need to manage creator relationships across multiple tools.

Does Influencity provide email templates and automated follow-up sequences?

Yes. Influencity includes fully customizable email templates that support dynamic personalization fields, allowing you to automatically insert creator information into every message.

You can build complete outreach sequences with scheduled follow-ups that are sent automatically based on predefined rules. Once a creator replies, the sequence stops automatically, preventing duplicate messages and ensuring a smooth, personalized communication experience.

Can I integrate my existing corporate email addresses into the platform?

Yes. You do not send pitches from a generic, third-party server. Our platform integrates with your existing Gmail or Outlook accounts.

When a creator receives your pitch, it comes directly from your professional email address, and their replies route directly back into your inbox.

Can I save and share my best-performing pitch templates across the team?

Yes. You can save high-performing emails as shared templates within the platform, allowing your entire team to use a standardized, brand-approved library of pitches for different campaign types (e.g., product seeding, paid integrations, event invites).

How do I track if our pitches are actually being read?

The outreach module includes read-receipt and click-tracking architecture. You can see exactly when a creator opens your email, how many times they opened it, and whether they clicked the links to your campaign brief or product page, allowing you to gauge their genuine interest level before you follow up.