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MARKET RESEARCH

Answer Critical Business Questions Fast and Grow Market Share

Monitor mentions of your competitors to understand customer perceptions and sentiment

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MARKET RESEARCH

Answer Critical Business Questions Fast and Grow Market Share

Monitor mentions of your competitors to understand customer perceptions and sentiment.

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Extensive Deep Data Translated into Comprehensive Brand Insights

Use real-time data from the most comprehensive list of data sources and networks

Traditional Market Research Is Time-Consuming, Costly and Boring

Influencity provides you with access to the biggest collection of online consumer conversations and cutting-edge AI technology

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Real-Time Insights

Gathering data from surveys and focus groups takes weeks. Get real-time insights to quickly anticipate and adjust to changes swiftly.

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Predict and Understand Shifting Consumer Needs

Track trends globally, from fashion shifts in Japan to tech innovations in the U.S. or European eco-movements.

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Understand Consumer Emotions

Learn how the market works and breaks down emotions by demographics, languages and more.

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Powerful Reporting Across All Teams

Share the customer’s voice with every department. Deliver insights to decision-makers with easy-to-use data storytelling and dynamic, real-time reports.

Master Your Social Efforts with the Right Social Listening Tools

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Brand Management

Monitor key conversations around your brand, products, leadership and more with sentiment, emotions and trends analysis.

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Campaign Monitoring

Capture audience reactions to marketing campaigns quickly and create succinct reports to measure success. 

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Competitor Analysis

Identify industry gaps and understand consumer attitudes toward competitors to uncover business opportunities.

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How Social Media Market Research Works

Social media market research helps brands understand market behavior by analyzing online conversations, sentiment, and emerging trends in real time. Instead of relying only on slow surveys or focus groups, teams can use live data to spot shifts in consumer needs and make faster decisions.

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Track Consumer Conversations

Track Consumer Conversations

Monitor what people are saying about products, brands, competitors, and industry topics across platforms

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Identify Audience's Sentiment and Emotions

Identify Audience's Sentiment and Emotions

Understand how audiences feel and how perceptions change across gender, language, age and markets.

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Detect Trends Early

Detect Trends Early

Spot patterns and market shifts before they become obvious and adapt to them faster.

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Share Insights Across Teams

Share Insights Across Teams

Turn research into reporting that supports strategy, innovation and decision-making.

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Nexoom

Kirsten Van der Voort, Senior Client Growth Manager

I really appreciate Influencity’s user-friendly interface, detailed reports, and wide availability of influencers. The platform excels in campaign tracking and Share of Voice (SOV) services, and I also find their educational content and blog very valuable.

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And, This Is Only the Tip of the Iceberg

Influencity is more than just a social listening tool. Track your social media profiles, create content plans, and manage your influencer campaigns from start to finish, all in one place.

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