English
Skip to content
Get Your Demo
Start Your Trial
Get Your Demo
Start Your Trial

Influencer Marketing

Influencer Marketing Food Campaigns

5 Food Campaigns That Proved a Strong Go-to-Market Plan Is the Secret Ingredient

I remember seeing the Moldy Whopper Campaign from Burger King and having some mixed feelings about... Read More
Influencer Marketing Influencer Marketing Business Plan

How to Build a Marketing Business Plan That Treats Influencers Like a Growth Channel (Like Google Does)

Most people searching “marketing business plan” are looking for a simple template: set some goals,... Read More
Influencer Marketing Influencer Onboarding

From DM to Dream Team: How Top Brands Turn Influencers into Advocates with Stellar Onboarding

Most brands spend weeksfinding the right influencer, then lose the relationship before it even... Read More
Influencer Marketing Influencer Collaboration

Dos and Don'ts of Influencer Collaboration Across Platforms

After several years in influencer marketing, I’ve seen the good, the bad, and the painfully... Read More
Influencer Marketing Find Influencers

How to Find Influencers Who Actually Fit: Lessons From Fyre Festival

When Fyre Festival flooded Instagram feeds in 2017, I thought it was the influencer marketing... Read More
Influencer Marketing Marketing Strategy

How Amazon Builds Influencer Marketing into Their Strategy… And You Can Too!

Whenever I come across a cool Reel on home organization, I see the creator adding an Amazon ... Read More
Influencer Marketing Ambassador Marketing

How to Turn Creators Into Long-Term Brand Ambassadors: Your Influencer Onboarding Playbook

When it comes to ambassador marketing, getting people to sign up is only the beginning. The real... Read More
Influencer Marketing ICP

Before You Hire a Creator, Define Your ICP: The Influencer Agency Guide to Ideal Customer Profiles

As a self-proclaimed foodie, I’m more likely to take cooking advice or product suggestions from... Read More