Influencer Marketing
Influencer Marketing
83 min read
| July 2, 2025
A Risk-Proof Vetting Process for Campaign Planners: How Rare Beauty Gets it Right
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Influencer Marketing
24 min read
| July 1, 2025
The Fallout of a Flawed Feed: How Poor Vetting Doomed a Global Campaign and How Implementing an Effective Influencer Vetting Process is Key
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Influencer Marketing
48 min read
| June 30, 2025
Tech, Trust, and TikTok? How Brands Like PayPal & PlayStation Are Powering B2B Influencer Marketing
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Influencer Marketing
60 min read
| June 27, 2025
From Follower Count to Financial Impact: Find Influencers Who Convert
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Influencer Marketing
31 min read
| June 26, 2025
How to Use ROI Calculators to Assess Influencer Performance
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Influencer Marketing
28 min read
| June 24, 2025
How to Pitch Brands as a New Influencer (Without a Blue Check or a Million Followers)
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Influencer Marketing
89 min read
| June 23, 2025
How Kiehl’s Uses Buyer Personas to Power Influencer Campaigns That Actually Convert
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Influencer Marketing
26 min read
| June 18, 2025
From Awareness to Order: Mapping the Buyer's Journey in Influencer Campaigns, the Taco Bell Way
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Influencer Marketing
44 min read
| June 16, 2025