Influencity Blog

Social Media Social Media Platforms

How Nike, Sephora, and Netflix Choose the Right Social Media Platforms

As someone who’s on Instagram a lot, the app is where I discover new things. From memes about a... Read More

Influencer Marketing Brand Loyalty

How Influencers Build Brand Loyalty That Lasts: From LEGO to Target

Getting someone to see a post once is achievable. Inspiring them to come back to your brand again... Read More

Editorial PR Agency

Industry Voices Editorial: Interview with Ashley Rudd, Co-Founder of MODA PR

As part of this series, I speak with the people shaping the influencer marketing and creator... Read More

Influencer Marketing Gaming

Why Gamers Are the New Influencer Powerhouses (ft. F1, Twitch, and YouTube Stars)

Your next top-performing creator might not be a beauty or food creator. It might be a gamer who... Read More

Digital Marketing Strategy Data-Driven

Data-Driven Marketing for Modern Brands: How Barbie, Target Use Influencers to Win

Ever created content that feels like it’ll be a huge hit, only to have it flop (read: low... Read More

Digital Marketing Strategy

How to Craft a Digital Marketing Strategy That Works in 2026

In 2026, the brands that win in digital will not be the loudest. They’ll be the ones that keep... Read More

Influencer Marketing

Rhode Skin’s Community-First Approach: A Gen Z Masterclass in Social Media Engagement

I’ve seen a bunch of my Instagram mutuals sharing mirror selfies with the iconic iPhone cover... Read More

Digital Marketing Strategy Influencer Recruitment

Automating the Influencer Recruitment Workflow: From Brief to Shortlist

Influencer recruitment is where even well-planned campaigns lose the most time. The brief is barely... Read More