Influencity Blog

Social Media Gaming

The Best Influencer Marketing Platform for Gamers: A Deep Dive into Twitch and Other Top Choices

Although I no longer get the chance to game anymore, I still enjoy the occasional gaming video with... Read More

Influencer Marketing KOL

Key Opinion Leaders: A Strategic Guide to Identifying and Working with KOLs

Being a mom, I often look to Instagram for bite-sized parenting tips that are practical and... Read More

Influencer Marketing Finance

Why Finance Brands Need to Integrate Influencer Campaigns Into Their Core Marketing Strategy

Influencers, Investments and Missed Opportunities: What Banks Can Learn from Trump, Musk and the... Read More

Tools & Resources AI Prompts

Brief Better, Faster: How to Use AI Prompts to Streamline Influencer Campaigns

Brief writing is one of the biggest time drains in influencer marketing. Each creator needs... Read More

Social Media TikTok News

TikTok Travel Ads: Make Every Swipe a Step Toward Booking

What starts as a scroll-worthy POV can now end in a booking, thanks to TikTok Travel Ads built from... Read More

Social Media Instagram News

Instagram News: The 3 New Features Agencies & Brands Need to Know About

We’ve all seen Adam Mosseri’s update on Instagram’s latest features, Reposts, Friend Map, and a new... Read More

Social Media Sponsored Content

Sponsored Content That Feels Like Adventure: How Red Bull Wins with Influencers Who Don't Push the Product

Sponsored content can feel tricky to get right. In my experience, too many brands script it like an... Read More

Social Listening Engagement Data

Tactical Social Listening: Using Engagement Data to Fuel Smarter Campaigns

You have more numbers at your fingertips than ever. But which ones matter to help you make the... Read More