Influencity Blog

Social Media Viral Marketing Campaingns

Viral Marketing Campaigns: Learning from Duolingo, Stanley & Ryanair

"I threw some spaghetti at the wall and it stuck." That's how most people thinkviral content... Read More

Social Media Social Media Engagement

What’s a Good Engagement Rate for TikTok? Understanding the Metrics That Matter in Influencer Marketing

Imagine traveling back to January 2019 and telling Kylie Jenner’s social media team that her record... Read More

Social Media Social Media Content Strategy

Social Media Content Strategy: The Influencer Marketer’s Blueprint for Success

Mostinfluencer marketing campaignstoday take place over social media. One thing I’ve noticed is... Read More

How To Pay Influencers With Influencity

Associal mediabecomes a bigger part of everyday life, more and more businesses are using... Read More

Social Media Tools Social Listening

Winning More Clients & Preventing PR Crises: Social Listening Tools for Agencies

If you're in the marketing, PR, oradvertisinggame, you already know how fast-paced and cutthroat... Read More

Influencer Marketing DIY Influencers

Why Homeowners Trust DIY Influencers More Than Ads

Imagine you’re thinking about remodelling your kitchen… you’ve been looking at some gorgeous... Read More

Influencer Marketing Storytelling

Storytelling in Marketing: How Influencers Can Build a Brand Narrative That Sells

Your best influencer campaigns don’t just showcase your product—they tell stories that spark... Read More

Influencer Marketing Metrics

Influencer Engagement Strategies: How to Turn Followers into Brand Advocates

You’ve attracted some followers and built an audience. Now what? It may seem like the hardest part... Read More