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Modash vs Influencity: Which Influencer Marketing Platform Should You Choose?

Compare Modash and Influencity to see how they differ in creator analysis, inbound recruitment, campaign management, social listening, social media management and pricing.

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Modash vs Influencity: Comparison

Modash and Influencity both offer end-to-end influencer marketing capabilities, but they serve different priorities. Modash is strong for ecommerce and affiliate workflows, while Influencity covers a wider influencer marketing ecosystem, combining discovery, advanced creator analytics, outreach and campaign management with creator recruitment, pre-campaign planning, social listening, competitive intelligence and owned social media management.
Category Influencity Modash*
Creator/Influencer Discovery 30+ advanced filters & AI assistant semantic search Basic filters and AI content search
Creator Database Size 350M+ public creator profiles 350M+ public creator profiles 
Chrome Extension Yes Yes No No
Follower Quality & Fake Follower Detection Advanced authenticity, follower quality, fake follower detection, audience credibility Estimation of genuine followers
Audience Overlap Analysis Available for Instagram, TikTok & YouTube Only available for Instagram
API Platform and API 100% synchronized Platform and API operate separately
Brand Safety Analysis Yes Yes No No
AI Assistant Email Writing Yes Yes No No
Email Sequences Yes Yes Yes Yes
In-built Casting Calls Yes Yes No No
Content Tracking Yes Yes Yes Yes
Social Listening Tools Yes Yes No No
Campaign Forecasting Yes Yes No No
Creator Vetting Proposals Yes Yes No No
Social Media Management  Yes Yes No No
Email Inbox No No Yes Yes
Pricing: Plans Discover: $198/mo; Professional: $398/mo; Business: $1,398/mo; Enterprise: custom Essentials: $299/mo; Performance: $599/mo; Enterprise: from $14,700/yr
Pricing: Discounts 20% lower effective monthly cost with annual billing across plans $100 lower monthly cost with annual billing only on Essentials & Performance plans
Pricing: API Usage-Based Discovery API starts at €14,900 per year and the Raw API pricing starts at €9,000 per year

 

*Sources: Based on publicly available information from Modash's official website, Help Center, pricing pages and Influencity's public documentation. Product capabilities may change over time.
Methodology: We compare publicly available features, product documentation, pricing information and verifiable capabilities across both platforms.
Last reviewed: September 2026

In Short

Choose Modash if: your workflow centres on Shopify gifting, affiliate links, sales attribution and creator payments.

Choose Influencity if: you want to manage your influencer marketing strategy with advanced features, as part of a wider social and marketing strategy.

Modash vs Influencity Comparison

RATED ON CAPTERRA

What Capterra Influencer Marketing Platform ratings say about Modash

Don’t take our word for it.

Modash vs Influencity Comparison

Key Differences Between Modash and Influencity

Modash vs Influencity Comparison
Modash vs Influencity Comparison

Social Media Management is Not an Optional Add-On

Manage Your Social Media Here

You don’t stop marketing when the post goes live. Modash's job ends the moment a creator hits Submit and after that you're on your own. But Influencity's Social Hub keeps everything under one roof with its native features to plan, approve content, publish, run ads, analytics & more.

All Your Social Media in One Central Hub

Streamline your workflow: Manage, monitor, and optimize your social media presence with our all-in-one solution.

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Analyze Creators Without Leaving Social Media

Chrome Extension: Creator Analysis from Social Networks

Influencity's Chrome Extension lets you analyze creators directly on Instagram, TikTok, and YouTube. Vet influencers, review audience quality, and save creators to your IRM, without interrupting your workflow.

Modash vs Influencity Comparison
Modash vs Influencity Comparison
Modash vs Influencity Comparison

Tap into Real Market Intelligence

Social Listening to Monitor Brands, Campaigns, Trends or Competitors

Modash can't listen, so you're operating in a creative vacuum but Influencity includes Social Listening tools. We run emotional and sentiment analysis, track brand mentions, and benchmark your performance directly against your biggest rivals in real-time.

6 Reasons Agencies & Brands Choose Influencity Over Modash

How to Switch From Modash to Influencity

We'll handle the migration from start to finish, so your team can stay focused on running campaigns, not moving data.

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Everything moves with you

Creators, lists, campaigns, and historical data are migrated with minimal disruption.

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Nothing gets left behind

We carefully validate your data before launch to ensure a smooth transition and campaign continuity.

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Support every step of the way

Our CSM team guides you through onboarding, setup, and training so you can start seeing value immediately.

Is Influencity a Good Alternative to Modash?

Yes. Beyond discovery, CRM and campaign tracking, Influencity adds Chrome-extension creator vetting from social networks, roster proposals for agency/client approval, three-level brand safety analysis across creators, content and comments, richer analytics, and built-in creator recruitment. Social Listening and Social Media Management are useful, but the main advantage is the additional influencer-specific workflow and vetting tools Modash does not currently match.

Modash vs Influencity Comparison

Rated on G2

What G2 Reviewers Say about Influencity

See how G2 users feel about Influencity.

Modash vs Influencity Comparison

When Should You Choose Modash?

Choose Modash if your priority is influencer affiliate marketing, product gifting, and ecommerce workflows. It is a strong fit for Shopify-led teams that want creator discovery, outreach, gifting, affiliate links, discount codes, sales attribution, and payments in one focused platform

When Should You Choose Influencity?

Choose Influencity when you need deeper influencer marketing capabilities across the full campaign lifecycle. It is especially well suited to brands, agencies, and ecommerce teams that want advanced creator analysis and vetting, IRM, automated outreach, built-in recruitment, roster approvals, campaign planning, seeding, payments, cross-platform audience overlap, brand safety, and richer performance analytics, plus Social Listening, competitive intelligence, and owned-social management when needed.social media management.

FAQs

Frequently Asked Questions About Modash and Influencity

Still have a question?

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What is the main difference between Modash and Influencity?

Both are full influencer marketing platforms with creator discovery, audience analytics, CRM, outreach, campaign tracking and payments.

The main difference is breadth.

Modash places particular emphasis on influencer and affiliate workflows, including Shopify gifting, sales attribution and creator payments.

Influencity combines influencer marketing with additional capabilities including Social Listening, competitor intelligence, in-bound recruitment and owned Social Media Management.

 

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Is Influencity a good alternative to Modash?

Yes. Influencity is particularly relevant for brands and agencies that need the core influencer marketing capabilities offered by Modash but also want broader campaign planning, creator vetting via Chrome extension, three-level brand safety analysis, roster proposals for approvals, built-in creator recruitment, cross-platform audience overlap analysis, more advanced campaign analytics, Social Listening and owned-social management within the same platform. 

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Does Modash offer Social Media Management?

No. Modash is focused on creator and influencer marketing rather than management of a brand's owned social channels.

Influencity's Social Hub adds content planning and scheduling, analytics and a unified inbox for supported comments and messages across connected social networks.

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Can I switch from Modash to Influencity?

Yes. Influencity's CSM team helps brands and agencies migrate their creator lists, campaigns, and workflows, making it easy to transition from other influencer marketing platforms while minimizing disruption to ongoing campaigns..

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Can creators apply directly to work with my brand with Influencity?

Yes. Influencity has an in-built Casting Calls feature within its Campaign Manager that lets brands invite creators to their campaigns through a shareable URL and collect creator applications directly in the platform.

Modash supports outbound creator recruitment and affiliate invitations, but its current affiliate program is invite-only. Brands wanting an open application funnel would need to pair Modash with a separate landing page or tool.

 

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Does Modash offer Social Listening?

No. Modash does not currently offer a native Social Listening suite comparable to Influencity's Monitoring product. 

Influencity's Social Listening capabilities can be used for brand monitoring, competitor analysis, campaign monitoring and market research.

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How does Modash pricing compare with Influencity?

Both Influencity and Modash offer monthly and annual options, but their plans are structured differently.

Modash currently lists its Essentials plan at $399/month when paid monthly or $299/month when billed annually. Higher tiers are the Performance plan at $599/month when paid monthly or $499/month when billed annually and the Enterprise plan starting at $14,700 yearly. 

Influencity pricing offers several plans to adapt better to varied influencer marketing needs:

  • Discover: $198/month or $1,900/year, about $158/month when billed annually.
  • Professional: $398/month or $3,816/year, about $318/month annually.
  • Business: $1,398/month or $13,420/year, about $1,118/month annually.
  • Enterprise: Custom pricing for larger organizations.

Across its plans, annual billing reduces Influencity’s effective monthly price by 20%, but monthly billing is available for teams that want more flexibility

The plans' comparison can't be done feature-for-feature, but Influencity has a lower entry price and offers more pricing steps between discovery-only needs and larger-scale programmes.

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What’s the difference between Influencity’s and Modash’s APIs?

Influencity’s API is integrated with the platform, while Modash sells its platform and API separately.

With Influencity, the API works as part of the same product and follows usage-based pricing, so platform and API activity stay connected without forcing teams into two separate subscriptions.

With Modash, API access requires a separate API plan from the platform. Its Discovery API currently starts at $14,900/year, while the Raw API starts at $9,000/year, and both operate with their own usage limits or credits.

That separation also means activity is not shared between the two environments. If you analyze a creator in the Modash platform and later need the same profile through the API, the API request consumes its own credits again.

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Ready to Switch From Modash?

Move your influencer marketing workflows to Influencity with support from our team in under 30 minutes.

Modash vs Influencity Comparison

All you need, in one platform

Find Influencers

Use the smart filters and spot the right influencers.  

Discover Creators
Influencer Database

Create and manage your own influencer database with everything you need. No spreadsheets. 

Explore Your IRM
Influencer Recruitment

Attract creators that want to work with you, collect applications, and evaluate candidates.

Start Recruiting
Influencer Outreach

Send personalized messages with integrated email, templates and automated tracking.

Automate Outreach
Manage Campaigns

Plan campaigns, assign deliverables, forecast budgets, and keep everyone on the same page.

Run Campaigns
Influencer Seeding

Integrate your Shopify store,  create coupon discounts and send products at scale.

Start Gifting
Pay Influencers

Pay hundreds of influencers in any country and receive one consolidated invoice..

Simplify Payments
Measure Results

Monitor campaign performance automatically and generate reports that tell a complete, accurate story.

Measure ROI

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