Influencity Blog

Madrid Fashion Week, a space for fashion and influencers

Hannibal Laguna, Agatha Ruiz de la Prada, Roberto Torreta… these are just a few of the Spanish... Read More

Myths And Truths About Working With Influencers What You Should Expect

Brands that are thinking about working with influencers are often plagued with worries and doubts.... Read More

Tips For Developing An Influencer Marketing Campaign

When it comes to promoting a brand’s image, more and more companies are turning to Influencer... Read More

Influencers: festival-goers with Brugal Rum this summer

Summer isn’t complete without a festival and a festival isn’t complete without a marketing... Read More

Influencer Marketing B2B Influencer Marketing

What Is B2B Influencer Marketing And How To Know If It Will Work For You

The concept of an influencer is, by now, very well-known. What started off as a novel approach in... Read More

Essential Influencer Metrics: Follower Quality

At a glance, an influencer with a high number of followers may appear promising, but what if 90%... Read More

How is ROI measured in influencer marketing?

One of the most important ratios to measure in influencer marketing campaigns is the ROI, “Return... Read More

5 keys to success in Influencer Marketing

Think you know everything about Influencer Marketing (IM)? The answer is no. The sector is... Read More