Influencity Blog

Social Media Social Media Tools Tracking

How to Use Social Media Tools for Influencer Performance Tracking

I’ve seen a lot of influencer case studies that show results like reach and engagement. While... Read More

Social Listening Sentiment Analysis

How to Use Sentiment Analysis and Influencer Analytics to Improve Your Influencer Campaigns

Influencer marketing is one of the most powerful ways to build emotional connections with... Read More

Influencer Marketing Influencer Performance Analysis

Influencer Performance Analysis: What Agencies Need to Know

When I was researching influencer marketing case studies for an article, I noticed that some... Read More

Influencer Marketing Influencer Campaigns

Dunkin’s Influencer Campaigns: What Brands Can Learn from its Strategies

How did a 70-year-old donut chain become the brand Gen Z waits in line to photograph? When Dunkin'... Read More

Influencer Marketing Agency Reporting

Smarter Social Reports Start Here: Agency Reporting Tools

Why Social Media Reporting Isn’t Optional Anymore If you run or work at an influencer marketing... Read More

Influencer Marketing Content Strategy Content Repurposing

Content Repurposing: How to Get 10x More Value from Your Influencer Campaigns

Have you ever come across a brand postinginfluencer-generated contenton their social media? As a... Read More

Social Media Viral Marketing Campaingns

Viral Marketing Campaigns: Learning from Duolingo, Stanley & Ryanair

"I threw some spaghetti at the wall and it stuck." That's how most people thinkviral content... Read More

Social Media Social Media Engagement

What’s a Good Engagement Rate for TikTok? Understanding the Metrics That Matter in Influencer Marketing

Imagine traveling back to January 2019 and telling Kylie Jenner’s social media team that her record... Read More