Influencity Blog

Influencer Marketing Content Strategy

Coca-Cola’s Influencer Marketing Strategy: What Agencies Can Learn from a Global Icon

Coca-Cola has built one of the most iconic brands on the planet thanks to their ability to master... Read More

Influencer Marketing Influencer Campaigns

Implementing Workflow Automation in Influencer Campaigns

Between finding and vetting influencers, reaching out to them, and keeping track of their content,... Read More

Influencer Marketing Creative Brief Template

The Creative Brief Template Behind McDonald’s Viral Adult Happy Meal Campaign

Most viral campaigns feel like magic. But in my experience, the ones that actually work—the ones... Read More

Influencer Campaigns Influencer Casting Call

From Open Call to Perfect Fit: How Top Agencies Run Flawless Influencer Castings Calls

If you've ever scrambled to fill an influencer roster or had to fix a campaign derailed by the... Read More

Influencer Marketing Creative Direction

Apple-Level Aesthetic: Defining Influencer Creative Direction Without Diluting Your Brand

Sleek, minimalist, and emotionally resonant – Apple’s visual identity is instantly recognizable.... Read More

Influencer Marketing Influencer Marketing Platforms

5 Campaigns That Nailed It: How Top Brands Used Influencer Platforms to Manage Like Pros (And How You Can Too)

If you’ve ever juggled spreadsheets, emails, and a dozen open tabs just to keep an influencer... Read More

Social Media News Instagram News

Instagram News: Partnering Directly with Schools and Teachers to Address Bullying

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Social Media TikTok

Creative TikTok Influencer Marketing Examples

With its explosive growth and incredibly diverse user base, TikTok has quickly established itself... Read More